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KiDS ScoreCard Launches as Next Must-Have Sports Promotional Giveaway -
Hunzeker Hired to Head Sales and Marketing Efforts
Atlanta, GA (PRWEB) April 6, 2005
KiDS ScoreCard LLC, a Pittsburgh-based sports promotional product company, today announced the re-launch of the company after fortifying its intellectual properties and refining its printing processes the past two years. Additionally, the company opened the doors to its new offices in Atlanta and hired Kurt Hunzeker as its Vice-President of Sales and Marketing. Hunzeker will oversee all sales and marketing efforts from Atlanta.
After the initial promotion with Major League BaseballÂÂs Pittsburgh Pirates in 2002, KiDS ScoreCard Founder Richard Vickroy began to secure the productsÂÂ patents and planned to revamp the kids-targeted company.
ÂÂKiDS ScoreCardÂÂs mission is to provide children of all ages a low-tech, fun and educational experience, while increasing their understanding and affinity for sports and creating an awareness of the athletes involved,ÂÂ explained Mr. Vickroy. ÂÂThe ultimate dream would be to have our product considered as a staple offering at every venue, at all levelsÂÂ right alongside the traditional scorecards and other publications.ÂÂ
Mr. HunzekerÂÂs first order of business was re-branding KiDS ScoreCard to better reflect its end-user consumer. Bold, primary colors dominate the new logo, and the companyÂÂs signature sticker is depicted in the dotted ÂÂI.ÂÂ Through targeted prospecting, Mr. Hunzeker secured a number of sports leagues and franchises to include KiDS ScoreCard in their sponsorship inventories for 2005.
ÂÂTo hasten sales opportunities, management thought it was best to hire an insider to the sports marketing business, stated Mr. Vickroy. ÂÂMr. Hunzeker’s résumé was clearly several notches above all others from multiple perspectives: as an account manager, he was able to answer client needs with ideal, business-sound solutions  the very same promotions and ideas that he had once presented to sports properties and their potential sponsors as a journalist; and as a graphic designer, he could transfer these creative ideas into new and enhanced product designs.ÂÂ
Mr. Hunzeker joins KiDS ScoreCard from Relay Sponsorship and Event Marketing, where he served as an Account Supervisor for various clients, including the NBA, Nike, Cingular Wireless and LadiesÂÂ Home JournalÂÂs Minor League Baseball account, focusing on creative development, new business presentations and sponsorship negotiations. Prior to joining Relay, Mr. Hunzeker founded his own sports advertising company and served as Editor and Director of Business Development and Marketing for a sports marketing publication, Team Marketing Report. Mr. Hunzeker is a graduate of the University of Missouri-ColumbiaÂÂs School of Journalism.
About KiDS ScoreCard LLC
Headquartered in Pittsburgh, KiDS ScoreCard is a leading sports promotional product company, highlighted by its innovative, interactive kid-friendly scorecard. KiDS ScoreCard provides sports teams and leagues with new revenue streams as a new sponsorship platform, souvenir stand collectible or kidsÂÂ club membership premium. The fully customizable KiDS ScoreCard also drives traffic to sponsorsÂÂ retail locations and websites with its sponsor coupon sticker clings. The companyÂÂs Atlanta office handles all sales and marketing efforts. For more information, visit http://www.kidsscorecard.com.
Press Contact:
Richard Vickroy
KiDS ScoreCard
(412) 573-0103
Sales Contact:
Kurt Hunzeker
KiDS ScoreCard
(678) 528-8280
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