Call2Recycle

December 9, 2010
By




Toronto (Vocus) September 23, 2010

Call2Recycle®, the only free battery and cell phone collection program in North America, is asking everyone in the Greater Toronto Area to scour their homes and rid their basements, junk drawers and storage spaces of all used batteries and cell phones and bring them to the CN Tower to be recycled on Saturday, Sept. 25 from 10:00 a.m. to 1:00 p.m. In an effort to educate all Torontonians about the importance and ease of battery recycling, hockey legend Guy Lafleur will be joining Call2Recycle to sign autographs, take photos and reward fans for recycling with memorabilia during the Blue Jays vs. Orioles pre-game festivities.

“We’ve been helping Ontarians divert rechargeable batteries from landfills for more than a decade, and this summer we expanded our program to include collection of all household batteries throughout the province,” said Joe Zenobio, executive director of Call2Recycle – Canada. “We hope that our expanded program will help Ontarians make battery recycling a part of their green habits.”

Each person who brings at least one battery to the collection drive at the CN Tower will receive an autographed postcard of Lafleur. Additional prizes will be awarded for larger amounts of batteries:

    Two kilograms of batteries: Receive an 8×10 autographed photo
    10 kilograms of batteries: Receive a signed hockey stick
    50 kilograms of batteries: Receive an autographed Montreal Canadiens #10 hockey jersey
    250 kilograms of batteries or more: Enter a drawing for a weekend trip for two to Montreal during Winter 2011

The Toronto collection drive is part of MyCall2Recycle, a consumer awareness campaign created by Call2Recycle to educate everyone in North America about the importance and ease of battery recycling. In addition to the collection drive event, Torontonians can recycle their batteries at any of Call2Recycle’s nearly 200 collection sites throughout the Greater Toronto Area. Call2Recycle accepts all household batteries weighing less than five kilograms.

For additional information about battery recycling, visit call2recycle.ca.

About Call2Recycle®

Call2Recycle® is the only free battery and cell phone collection program in North America. Since 1994, Call2Recycle has diverted more than 27 million kilograms of batteries from local landfills and established a network of 30,000 recycling drop-off locations. Advancing green business practices and environmental sustainability, Call2Recycle is the most active voice promoting eco-safe reclamation and recycling of rechargeable batteries and cell phones. In 2010, Call2Recycle was selected by Stewardship Ontario to collect all household batteries in the province through the Orange Drop program. Call2Recycle is operated by the non-profit Rechargeable Battery Recycling Corporation (RBRC). Learn more at call2recycle.ca or 877.2.RECYCLE.

CONTACT:    Lisa Pollack

Call2Recycle®

404-219-5099

lpollack(at)call2recycle(dot)org

Zac Linton

BtB Marketing

307-254-2915

zac.linton(at)btbmarketing(dot)com

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